How it works
Disruptive changes
Content and Relations
Avid or loyal fans, who typically represent 10 to 20% of a provider’s user base, can drive 80% or more of the provider’s overall business value. Exclusive content and special relationship efforts must prioritize initiatives aimed at serving the most avid fans.
Distribution
As user behavior and content consumption trend more toward social media, mobile devices, and streaming, only providers who embrace and distribute into powerful new showcase destinations will grow, along with their broad and deep network of premium-tier fan-centric subscriber networks.
Monetization
Providers have to be both strategic and dynamic to fully capture the potential monetization from their fans. Providers, after all, have different requirements than simply selling ads to accommodate the subscription tier of free users. Providers need to balance the factors that drive relevance and emotional connection, as well as strong promotional efforts to amplify the quality and intensity of their fans’ experience and ensure efficient financial returns.
Operation
As this industry transitions to a direct-to-consumer world, providers must ensure they are well-aligned for profitable and sustainable growth during this transition. Re-allocating resources to grow, is a difficult task that requires identifying the potential of significant new market and distribution partners, such as Pindify.
Transaction
Subscription is directly distributed to providers from invites, following and consumption, who can earn up to 80% (25% guaranteed) per subscriber.
Trading is Pindify’s own e-commerce of providers products; tickets and merchandise, and service: downloads and pay per view for live streams offered directly with micro payments by our own currency Pindex.
Funding providers on Pindify is a perfect fit for supporters to hire, do bookings, donate or invest in providers and crowd-funded projects or events.
Branding Work together with providers whose fans match the company’s market segment, to brand or directly sell product or service.
Business Strategy
Pindify’s initial strategy is subscription. The recognition by providers that they can achieve a great revenue growth by inviting their fans to become subscribers will increase the overall marketplace of Pindify.
Strategy
Once clients of Pindify are starting to earn a better revenue from subscription than on any other streaming service, Pindify will reach out to the correlating industry media and really start promoting Pindify’s proof of concept.
Attraction
Sales and providers on Pindify are financially incentivized for every subscriber they invite from their already established networks. Service Partners can add their services to the platform to further elevate providers and supporters experiences. Paying supporters (subscribers) get an exclusive membership with access to providers offers, special material, unique relations, rare stories and content in all formats. Free supporters get access to all promoted content and social relations.
Pindify’s effective on-boarding system amplifies the market via email, content sharing, portfolio- and invite-links.
Interaction
Pindify is the perfect child of all the great elements that make non-profitable social media platforms interactive, and streaming library services transactional. But as a marketplace, buoyed by the loyalty of passionate users, Pindify will command substantial strategic advantage for providers to manage, engage and earn on their content, stories and fan relations. Pindify’s blockchain technology merged with existing APIs providing possibilities for the registration, distribution of intellectual property and swift transactions.
Marketplace
Pindify’s marketplace is built to amplify exposure and income for Providers, while at the same time provide discovery and engagement for supporters.
Market feed
Pindify built a sequence algorithm that displays categorized content evenly and according to portfolio ranking. The content is displayed on supporters local, national or global market feed depending on ranking, supporter references and publish settings. The algorithm also takes into account the type earnable/promoted/free, category type and trending.
Content
of all categories, audio, video, image, text and more are matched with supporters preferences and distributed with a randomized algorithms. Additional content such as tickets, events, merchandize, crowdfunding, livestreams, classifieds and more are content that can be imported, created and displayed together with all other types of media, to make the market more engaging.
Home feed
allows supporters to get direct updates from the portfolios they follow, see what their friends like or repost. Suggestion of related portfolios are also updated on the supporter’s home feed.
Discovery
gathers the top charts, trending content, news from high ranking portfolios and suggested scenes of providers or communities of supporters.
The player
starts playing from every feed that’s been entered, so by entering any portfolio, search or filter, the player will start playing from there.
The search
function finds direct searches of portfolios and content categories such as @Profiles, #Tags, *Media, +Collection, $Business and !Connect. Consumers can use the filter handler or directly click on the content description to filter out an area of content requested.
Filter function
provide results from a bundled search of categories, subcategories, mood, subject, era, location, ranking and date.
The library
Members can organize content directly in libraries, by using the ‘add to’ functionality and then selecting album, gallery, playlist, toplist, cluster or cuelist. Pinned portfolios, updates or content are directly delivered to the library’s “Stash” feed.